Link Building and How to Start it for your Website

When it comes to search engine optimization, link building is just referred to as the strategies that are used to enhance the average number of quality links that go to a webpage with the goal of improving their search engine ranking results. Besides that, link building can also be used to improve the number of high-quality links that are directed to a website. As a result, improving the likelihood that the given website will have a better rank in the search engine results. This type of SEO is a proven marketing technique for improving the social proof of a given site. The Google Penguin algorithm was developed in 2014 to detect the use of blackhat link building techniques along with various other SEO violations.

How to start link building

Understand how link building words

Simply put, link building is the procedure of developing links that draw users to your website. In most cases, this often occurs with good content and the effectiveness can also be improved through the use of various methods. The back links are important since they impact that your website will receive and the position that it will appear in the search engine results. In other words, link building is also an important aspect of SEO and should be implemented in regards to the regulations of the given search engine.

Find site that has a similar content niche as yours

A good recommendation for you here would be to start with some of the prevalent forums and blogs that have content that is related to your website. In most cases, both often have a place where one can integrate the link to their website and perhaps develop a profile with some additional information. Every time you give some feedback or perhaps comment on the content on the website, other members are more likely to come across your content.

Yandex Issues Link Penalty

Yandex is a Russian based Internet company, which operates the largest search engine in the region. In fact, over half the Internet users in that country use the Yandex search engine. It is probably similar in popularity to Google in other parts of the world. Recently, Yandex tightened the reins on websites. They heavily penalized those websites that were purchasing their links to help them obtain a higher search engine ranking.

The name of the link penalty is AGS. Buying links to obtain a higher ranking with the top search engines like Yandex will negatively affect their ranking in this popular search engine, until further notice. Official sources also report that the penalty affects all sites that participate in purchasing links to obtain higher and more favorable search engine rankings. Therefore, small sites to large corporate sites are equally affected. One official reported that several hundred sites were affected by this new AGS penalty rule.

Google is a search engine that is known for issuing penalties against sites that use artificial ways to obtain higher search engine rankings. However, Google has not initiated any new rules concerning penalizing exaggerated linking on websites.